Jim Collins is a former Stanford Business School professor and the author of four best-selling books about great companies. From an interview in Inc magazine, here’s his take on what makes a company great: To be great, a company also has to make a distinctive impact. I define that by a test: If your company […]
Read More >Coming soon: Our updated guide to the Common Application
Last fall, Arun and I released our Collegewise guide to the Common Application. It’s become the most popular item in our little online store, and we have some great ideas to make it even better. So while I’m preparing our book for sale, Arun is hard at work updating the Common App guide for 2012/2013. […]
Read More >For private counselors: How to know when it’s time to break up
I’ve written before about the benefits of firing your worst customers. But any customer service business also has to try to make all their customers happy. How do you know when it’s time to let someone go? Ask yourself two questions: 1. Have you lost faith that you’ll ever be able to make this family […]
Read More >It’s (not) their job
Just because it’s someone’s job doesn’t mean you have to act like it. You don’t have to say “please” and “thank you” to a waiter. They’re going to bring the food no matter what. But if you’re nice, if you treat him like a person instead of a server, don’t your chances of getting better […]
Read More >Starting points for soon-to-be high school freshmen
For future high school freshmen, here are five questions worth answering before you start 9th grade. They may not be high on your list of concerns right now, but I promise you’ll be in front of the freshman learning curve if you visit your school’s website and find these answers now. 1. Who is your […]
Read More >Applying vs. attending
I’ve seen a lot of senior families get stalled in the application process by decisions that actually didn’t need to be made at that time. As you prepare to apply to college, it’s helpful to separate questions about where to apply from those about where to attend. How many schools will you apply to? Will […]
Read More >What can seniors still do?
Don’t rush out this fall and create a club just so you can put it on your college application. Last-minute additions don’t move college admissions officers. If you’re looking to improve your chances of admission, here are five effective ways to do it: 1. Take the most challenging course load you can handle. Colleges will […]
Read More >The use for liberal arts
Andrew Delbanco, author of College: What it Was, Is, and Should Be, isn’t against the idea of students majoring in pre-professional fields, and he certainly doesn’t argue that everyone should be a philosophy major. But he does make a good case that even future engineers, accountants, and physicians can benefit from liberal arts learning. From […]
Read More >What if this were going to be on the news?
Sometimes we’re presented with a situation at Collegewise where the right thing to do isn’t obvious. A potential customer asks if they can have a discount on the program. A student makes a joke that could be taken as though her safety is in question. A family wants to bring a friend to a seminar […]
Read More >If the U Fits: Unveiling the cover
Today, I can officially unveil the cover (and title) of my next book, If the U Fits: Expert Advice on Finding the Right College and Getting Accepted. Thanks to Matt Palmer at Aster Avenue for coming up with the cover design concept. The book will be on sale from your favorite online book sellers (in […]
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