Introducing our new college counselor: Stefanie Potts

Both parties have kept the news under wraps until it was appropriate to reveal it, but today we can finally announce our newest college counselor.  She's Stefanie Potts.

Who's Stefanie?

First off, Stefanie's someone we like.  She's smart.  She's a great writer and communicator.  And most importantly, she's a good cultural fit here–she's serious about work without taking herself too seriously.   

Since October 2007, Stefanie's been an assistant director of undergraduate admissions at USC.  She's evaluated over 4,000 applications, interviewed over 400 applicants, and each year conducted over 75 presentations.  She also worked in the admissions office at Wash U as an undergrad.  In fact, we really got the sense that Stefanie has been working in college admissions since she was about 18.  That beats all of us. 

Why did we pick Stefanie?

First off, we didn't find Stefanie; Stefanie found us.  A year ago, she sent us a cover letter, a great cover letter that she'd obviously sat down and written just for us.  It was clear she'd taken the time to read our website and get a sense of what we were all about. 

Then she showed up at my college essay workshop for counselors at an annual conference we attend.  No assistant director of admissions at a selective college needs to be taught anything about college essays.  I think she was sizing us up.  I think she wanted to see if we really had the goods and if we seemed like the kind of people she wanted to work with.  I have to admit, I was kind of impressed by that.

But when we finally had her come visit us for an afternoon, it was clear just how perfect she is for this job.  To be a great college counselor here, you've got to be someone that kids will like and parents will trust.  She's got that.  Stefanie knows a lot about college admissions.  She wants to use that knowledge to help kids navigate the process better.  And she wants to do it here.  We liked all those things.

We're really excited

Stefanie will be starting in our Irvine, CA office in June.  She'll be helping seniors with college applications this summer and fall, conducting seminars for our Collegewise families, and fielding our questions about what really went down with Pete Carroll. 

So, everyone say hi to Stefanie Potts!

For those who Twitter…

We can't unleash our full college counseling potential in just 140 characters.  But we can post the links from our blog entries to Twitter for those readers who prefer, well, Tweeting.

Here's the link if you'd like to follow us: http://twitter.com/Collegewise

And if you were previously following us on Twitter and were wondering what happened to our account, that "Wiselikeus" wasn't us.  It was someone pretending to be us, which was a little weird. 

Measuring college counseling success

"What's your success rate?"

Families ask us that sometimes in our introductory meetings.  It's a fair question, and our answer doesn't satisfy every family who asks.  Not everyone defines college counseling success the way we do.

If what the family really wants to know is how many of our students get into Ivy League schools, they're probably not going to like the answer–we don't know.  Some get in every year, but we don't keep a running tally.  That's not how we measure whether or not we (or our students) did a good job.

How you measure success in anything will define what you do and how you behave while you're doing it.  I don't want to turn away a "B" student just because he won't add to our Ivy League tally.  I don't want to feel pressure to tell the high achiever who loves Oberlin that she should really consider Princeton too, even though she has no interest in it.  And most importantly, I don't want to play a role in perpetuating the misguided belief that the best schools are the famous ones, and that a student's failure to gain admission to one means that he was somehow inadequate.

We measure our success by how happy our families are with their students' college choices.  We like that our kids have attended over 700 different colleges.  When a student emailed one of our counselors yesterday from the Millsaps College campus
and said, "As of today, I'm going to Millsaps!"–that's a success (for
him especially, but for us, too).  If a student has college options, if he's excited about where he gets to go, and his family is itching to get the parent version of the school's sweatshirts so they can attend orientation weekend in style, we think that's a good success for everyone involved.  

That measurement means we can work with families who care more about fit than they do about prestige.  We can encourage students to be themselves in their applications and essays, to research colleges and find ones they love even if they haven't heard of them yet, and most importantly, to have some fun while they're doing it.

If you're a student, a parent or a counselor who's not enjoying the process as much as you'd like to, the fastest way to change that is to change how you measure your success. 

Free Collegewise seminars in Southern California and the Pacific Northwest

Secrets of College Admissions
A free seminar for students and parents

Leaf transparentFind out how selective colleges and universities really evaluate students.
Leaf transparent
Learn Collegewise strategies students can use to improve their chances of admission.
Leaf transparent
All attendees will receive a free copy of "Collegewise Admissions Secrets," a collection of ten articles by our college counselors on topics like, "Secrets of Ivy League Admits," "The Most Overused Essay Topics and How to Avoid Them" and "How B and C students Can Show Their Potential to Colleges."

If you live in Southern California or the Pacific Northwest (Bellevue, WA), we'd love to see you at one of our seminars.  Dates, times and locations are listed below.

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Leading by Example

Step Up Women's Network Volunteer Event 014
Jessica (left) and Gabby, one of her
Step Up students

As you undoubtedly noticed, Collegewise was inexplicably omitted from the Oscars and Emmys this year.  But the pain of those losses was immediately overshadowed by our pride when we recently learned that Collegewise Counselor Jessica Schattgen was named the 2008 National Volunteer of the Year for the Step Up Women’s Network

Jessica has been volunteering many of her Saturdays to help a group of high school girls from under-resourced high schools with the entire college application process.  She runs workshops for them, mentors them, and has even individually assisted all of the students with their college essays.  What we’re most proud of, however, is that Jessica never told any of us she was doing this.  We’re always reminding our Collegewise students that the best reason to do community service is not to count up how many hours you’ve completed, but to do it because you sincerely want to help.  Jessica is certainly leading by example for us, and for her Collegewise students.  Congratulations, Jessica!

August News for Friends and Family

Panel_3 "Don’t get your heart set on one school when you’re applying.  You might think there’s only one school for you, but wherever you end up, that’s probably where you should be."

"(Californian students) Stop worrying so much about the cold weather back east.  It’s just snow. People deal with it.  Geez!"

"When you tour colleges, ask the students on campus questions.  You might feel lame doing it but, trust me, it makes us feel important when you ask."

These were just a few of the nuggets of wisdom our former Collegewise–now happy college–students shared at our first student panel which we held last week.

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July News for Friends and Family

Brochure_photo_2
Never to be sold on Ebay

I always wonder if the celebrities actually visited the stores where I see their signed photos; I mean, did Jerry Seinfeld really bring his clothes to my dry cleaner in Irvine, CA? 

But you don’t have to wonder if the signature on the front of this Collegewise brochure is legit.  Kim Burnell is something of a legend at Collegewise.  As a high school student, she single-handedly referred about a dozen of her friends to us.  After high school, she worked for us during the summers as our Collegewise Intern Extraordinaire.  Now a junior at UCLA, Kim is training our new interns how to do the job Kim-style.  She still appears in a few places on our website, and she just landed on the cover of our brand new brochure. 

Download Newbrochure.pdf

So to anyone who wonders if this UCLA-clad student on our brochure actually came through the Collegewise program (or if she actually goes to UCLA), she did…and she does!

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15 seconds of social entrepreneurial fame

College_summit
For the last four years, we’ve spent some portion of our summers volunteering at College Summit, a non-profit organization dedicated to helping under-resourced students get into college.  And nobody here has spent more time and energy helping College Summit kids than Jennifer.   So we were exchanging some group high-fives when College Summit was featured in a PBS special on social entrepreneurship and Jennifer’s interview was included.  You can find the article, watch the video, and even sign up to volunteer with College Summit here. 

And the college trivia contest winners are…

Trophy_3Not too many people get really, really excited about college trivia like we do.  But those who do certainly fared well in our college trivia contest in which we promised one month’s worth of free groceries to the person who fed us the tastiest morsel of college trivia.  And the winner is:

Grand Prize

Tim Templeton doesn’t even work in education; maybe he should.  He sure does know an awful lot about his alma mater, Cornell University.  And Tim edged out the competition in our contest with his submission, "The Brain of Edward Rulloff."  Rulloff was a 19th century criminal dubbed the "learned murder" who had a dual personality.  A self-taught doctor and lawyer who spoke 28 (no, that’s not a typo) languages, Rulloff was also a thief and a vicious murderer whose victims reportedly included several members of his own family.  Today, Rulloff’s unusually large brain, one of the largest ever recorded, is preserved in the psychology department of Cornell University.  Now, that’s some good trivia.

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February News for Friends and Family

Lunch_group_16February Retreat

We had our first retreat in February (and by "retreat," we don’t mean a military operation in which we withdrew our forces). Our Orange County, Los Angeles and New York offices retreated to a classroom in Irvine for two days to discuss some of the finer points of college counseling.  What are some of the finer points?  Things like financial aid, crafting appropriate college lists, and improving our process for getting our seniors through applications.  And a scavenger hunt. 

This photo was taken during the "lunch" portion of day #1, lunch being an especially finer point of college counseling. 

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