Students today face two Google certainties. People—from new friends to future employers to people you hope to date—are going to Google you. And Google will find whatever there is to be found.
So give Google what you’d want people to find.
One way to look good in searches is to be so successful that people talk about you. Great athletes who get coverage, community leaders who are interviewed about their contributions, or winners of prestigious awards tend to show up nicely in
searches.
But another way is to give Google what you’d want people to find.
Write blogs about your organization. Upload pictures of your baseball team fundraiser. Post videos of yourself playing the drums or taking your black belt test or coaching a youth basketball team.
Make a habit of giving Google good fodder and you’ll consistently make a great search impression.